ESKIMO JOE Losing Friends Over Love
ABOUT THIS PROJECT
The approach to “Losing Friends Over Love” music video was to use images and sculptures as conceptually surreal counter point to the lyrics.
Inspired by Peter Gabriel’s widely popular and influential music video “Sledgehammer”, we translate the amazing array of complex image structures, animation and constant transition of the worlds we pass through.
The world is emotionally explored through the hero ‘Plugman’ character that unplugs himself from the first room and he goes on to explore each room searching for that special something. ‘Plugman’ discovers that these sculptures have a life force of their own and he finds himself being unsatisfied, intimidated or having no connection with this kinetic world until he finds what he is looking for.
DIRECTOR Helen Clemens
PRODUCTION COMPANY Ticket To Ride
PRODUCER Jamie Hilton
SCREENWRITER Helen Clemens
VFX + DESIGN Helen Clemens
3D LEAD ARTIST Pete Commins
3D ARTIST Elliot Goodman
2D ARTIST Pete Commins + Elliot Goodman
CHARACTER DESIGN Helen Clemens
STORYBOARDS Helen Clemens
EDITOR Nick Deacon
COLOURIST David Gross
COMMISSIONER Shae Constantine @ Warner Music Australia © Helen Clemens / Warner Music Australia